Privacy Policy
Effective Date: January 1, 2026
––––––––––––––––––––––––––––––––––––––––––A. IntroductionHelmX Aesthetic Advisors (“HelmX Aesthetic Advisors,” “we,” or “us”) knows that you value your privacy. HelmX Aesthetic Advisors owns and operates multiple applications, tools, and services; owns and operates various public-facing websites; may operate pages or accounts on social media platforms; and may deliver the same or similar content available to mobile users (collectively, the “Services”). This Privacy Policy applies when you utilize any of these Services and also describes how your information is collected, used, shared, and secured, as well as your related choices regarding use, access, and correction.This Privacy Policy does not apply to the information practices of third-party websites, mobile apps, and other digital products that use our Services. This Privacy Policy also does not apply to websites maintained by other companies or organizations to which we may link or who may link to us. You should consult the relevant privacy policies on websites affiliated with those companies or organizations to find out more about their privacy practices and your related choices. We are not responsible for the actions and privacy policies of third-party websites.By using our Services, you are accepting the practices described in this Privacy Policy, including our use of cookies and similar online tools.We may change this Privacy Policy to accommodate changes to our Services, new technologies or industry practices, updated regulatory or legal requirements, or for other purposes. We reserve the right to modify or amend the terms of this Privacy Policy from time to time without notice. Your continued use of our Services following the posting of changes to these terms will mean you accept those changes. If we intend to apply the modifications or amendments to this Privacy Policy retroactively or to personal information already in our possession, we will provide you with notice of the modifications or amendments and seek your consent for such use. Notices may be emailed to the most recent email address you provided us, by posting notice of such change on a HelmX Aesthetic Advisors website, or by other communication channels. You consent to receiving notices in these ways. We reserve the right to determine the form and means of providing notifications to you, consistent with applicable law.If you are a resident of the United States, please see the U.S. State Privacy Rights section of this Privacy Policy.B. Information We Collect
When you use our Services, we may collect the following categories of information, which may be considered personal information when maintained in identifiable form:Account and Profile Information. First name and surname, year of birth, username and password, gender, email address, contact information, country of residence, employment, and other information you provide us when you create an account with us; sign-up to receive communications or materials from us; place an order; enter a contest; submit content or post feedback and/or comments; send us an email or request for information; or otherwise submit a form to us.Biometric Information. Biometric information (e.g., facial images or scans if used for treatment records).Transaction and Payment Information. Transaction and payment information you provide when purchasing a product or Service from us, whether via a HelmX Aesthetic Advisors website or elsewhere. This information may include the information listed above as well as payment information.Usage and Device/Technical Data. Usage, viewing, logs, metrics and other device and technical data collected when you visit a HelmX Aesthetic Advisors website, utilize our Services as an end user, or open or reply to emails we send. Usage information could include the time, date, and duration of your use of our Services; your interaction with content offered through the Services, and any referring websites. Device information may include information such as your web request, Internet Protocol (“IP”) address, device identifiers, device information (such as type and model, operating system type, browser type, language, and settings), mobile ad identifiers, cookie IDs, referring / exit pages and URLs, interaction information (such as click stream data), domain names, pages viewed, software crash data, and other similar technical data. Our servers may automatically keep an activity log of your use of the Services.Information from Third Parties and Public Sources. Information collected from third party or public or commercially available sources or that we receive from companies that partner with us to provide products and Services. This may include information we receive from our advertising and market research partners, who may provide us with information about your interest in and engagement with our online advertisements. When you interact with any HelmX Aesthetic Advisors page or account on a social media platform, we may collect the personal information that you make available to us on that page or account, including your social media account ID. We will comply with the privacy policies of the social media platform, and we will only collect and store such personal information that we are permitted to collect by those social media platforms. With your consent, we also may share information about your activities, including what you view on our websites, with that social network’s users.Location Information. Location information when you visit a HelmX Aesthetic Advisors website or use our Services, including location information either provided by a mobile device interacting with one of our sites or applications or associated with your IP address. Advertisements and content may be directed at you based on this data.User Content. Content you choose to upload to the Services such as text, images, audio, and video, along with the metadata associated with the files you upload.
C. How We Use Information
We use your information in the ways described below, as well as in other ways to which you consent:Order and Request Fulfillment. Process your orders and requests and respond to your questions and concerns; for example, if you inquire about our Services, we may use your data to respond to and process such requests.Service Delivery and Personalization. Provide the products or services you request such as using your information to process any subscriptions you pay for; sending you electronic newsletters; posting content or feedback you submit; and enabling your participation in features that are part of the Services. We also provide personalized content and suggestions to you, including by email, based on your interest and preferences. To enable us to provide these Services, we may use the information we collect to identify you across sessions, browsers, and /or devices.Communications. Communicate with you about your account or transactions (by email, text, or other medium), and provide you with product or Service-related communications, such as information about policy updates; newsletters, invitations to events; offers or announcements about current or beta products or Services; offers or announcements about third party partners’ products or services; communications about your comments or feedback; online surveys; and other important information about HelmX Aesthetic Advisors.Advertising and Promotions. Provide you with targeted advertising and promotions on behalf of ourselves and our third-party advertisers, both on our websites and elsewhere. Please see the “Your Privacy Controls and Choices” and “Third Party Sites, Services, and Applications” sections of this Privacy Policy for further information about our and third parties’ use of cookies, web beacons, SDKs, and other tracking technologies to provide you relevant ads, as well as information about how to disable cookies and make other choices related to targeted advertising. We may also use your information to measure and report on the delivery of advertisements.Security, Compliance, and Business Operations. Detect, investigate and prevent activities that may violate our policies or applicable laws; or that may threaten the security, integrity or availability of our or another party’s products, systems and Services; or to protect, enforce, or defend the legal rights, privacy, safety, or property of HelmX Aesthetic Advisors, its agents, officers, directors, and employees. We may use the information from one aspect of the Services for other aspects of Services and we may combine information gathered from multiple aspects of the Services into a single user record. We also may use or combine information that we collect offline or we collect or receive from third-party sources for many reasons, including to enhance, expand, and check the accuracy of our records. Additionally, data collected from a particular computer, browser or device may be used with another computer, browser or device that is linked to the computer, browser or device on which such data was collected. We also use anonymous information, such as usage data and aggregated data, for other lawful purposes, such as to create blog posts and content that others may find useful.
D. How We Share Information
As described below, our information sharing practices vary based on the type of information and the recipient:Third Party Service Providers. Third party agents and vendors perform functions on our behalf, including, but not limited to, hosting, content syndication, content management tools, applications, social media integration, marketing, analytics, billing, shipping, and customer service. These entities may have access to personal information if needed to perform their functions. If such access is required, the third parties will be obligated to maintain the confidentiality and security of that personal information. They are restricted from using, selling, distributing or altering this data in any way other than to provide the requested services to HelmX Aesthetic Advisors.Third Party Business Partners. From time to time, we may allow companies whose products or services we feel may interest our users to advertise to them, using the names and email addresses provided to us by our users. We do not share this information directly with these companies; however, we may send relevant communications on behalf of these companies because many of our users find this to be a valuable and time-saving service. If you do not want your information used for these purposes, you can opt-out by emailing us at legal@helmx.io, or calling or writing us at the contact information provided below in the “Contact Us” section.Third Party Content or Advertising Partners. When you use our Services, third parties that provide content, advertising, or functionality to the Services may collect or receive information about you and/or your use of the Services, including through the use of cookies, beacons, and similar technologies. These third parties may use your information to provide you with advertising that is based on your interests and to measure and analyze ad performance, on our Services or other websites or platforms, and combine it with information collected across different websites, online services, and other devices. These third parties’ use of your information will be based on their own privacy policies.Social Media Services. If you interact with any HelmX Aesthetic Advisors page or account on a social media platform, we may share your information with that social media service. Social media services will use that information based on their own privacy policies. If you do not want your information shared in this way, do not connect your social media service account with our Services.Aggregate or Anonymous Information. We also may share other information with third parties in a manner that does not identify particular users. For instance, we may share such information to help us determine how parts of Services are used, so that we may improve our services. We also may share aggregate information with our partners and other third parties about how our users collectively use our Services, including collective demographics and usage patterns. We also may share aggregate information with our partners about how many advertising impressions were delivered.Assignment. In the event of a corporate change in control (for instance, a sale or merger), HelmX Aesthetic Advisors may transfer your personal information to the new party in control or the party acquiring assets. In such circumstances, we would seek to ensure the acquiring party follows the practices described in this Privacy Policy. We cannot promise, however, that an acquiring company or the merged company will have the same privacy practices or treat your information the same as described in this Privacy Policy.Law Enforcement, Legal Process, and Emergency Situations. In some cases, we may use or disclose your personal information to a third party if we are required to do so by law or if we in good faith believe that such action is necessary to comply with the law or legal process; to protect, enforce, and defend against activities that may threaten the security, integrity or availability of our or another party’s products, systems and Services; or to protect, enforce, or defend the legal rights, privacy, safety, or property of HelmX Aesthetic Advisors, its agents, officers, directors, and employees.Professional Advisors. HelmX Aesthetic Advisors may disclose your personal information to professional advisors, such as lawyers, bankers, auditors, and insurers, where necessary in the course of the professional services that they render to us.With Your Consent or At Your Direction. In addition to the sharing described in this Privacy Policy, we may share your information with third parties whenever you consent to or direct such sharing. The Services may link to third-party websites and services that are outside our control. We are not responsible for the security or privacy of any information collected by these third parties, which operate pursuant to their respective privacy policies.
E. Online Tracking Tools
HelmX Aesthetic Advisors and our third-party partners may use cookies, web beacons, SDKs, and other similar technologies to track your use of our Services.Cookies. Cookies are small text files that are stored in your device’s browser when you visit a website. Cookies make it possible to recognize you as the same user across one or more browsing sessions, and across one or more websites. HelmX Aesthetic Advisors and our third party partners use cookies for a variety of purposes, including remembering your sign-in credentials and preferences so that you do not have to input them each time you use the Services; customizing your experience using the Services, including by determining the most relevant content and advertisements to show you; and allowing us and third parties to monitor site traffic and performance so that we may improve our Services. For more information about cookies, including how to see what cookies have been set on your device and how to manage and delete them, visit www.allaboutcookies.org.Web Beacons. Web beacons (also called “web tags” or “pixels”) are tiny graphics or scripts that communicate information from your device to a server. Beacons can be embedded in online or mobile content, videos, advertisements, or emails. They allow a server to read certain types of information from your device, such as when you viewed the beacon (and thus the content in which it is embedded) and the IP address of the device on which you viewed the beacon. We and third parties use beacons for a variety of purposes, including to analyze the use of our Services and (in conjunction with cookies) to provide content and ads that are more relevant to you.SDKs. SDKs are third-party computer code that we may incorporate into our mobile applications that may be used for a variety of purposes, including to provide us with analytics regarding the use of our mobile applications, to integrate with social media, add features or functionality to our app, or to facilitate online advertising.
F. Your Privacy Controls and Choices
There are a number of ways to opt out of having your online activity and device data collected by third parties, which we have summarized below. Please note that using these controls and choices to opt out of tracking and targeting does not mean that you will not receive advertising while using our Services or on other websites, nor will it prevent the receipt of interest-based advertising from third parties that do not participate in these programs. It will exclude you, however, from interest-based advertising conducted through participating networks and platforms, as provided by their policies and choice mechanisms. HelmX Aesthetic Advisors provides you with certain controls and choices regarding our use of your personal information, which may include:Correcting and Updating Account Information. By logging into your account or using our Services, you may be able to change certain account information. Your account settings may also permit you to opt-out of some types of notification messages. To protect your privacy and security, we require your username and password in order to verify your identity before granting account access or making changes.Turning Off Cookies. Most web browsers automatically accept cookies, but also usually allow you to modify your settings to disable or reject cookies,disable or reject cookies, including cookies for interest-based advertising. If you delete your cookies or if you set your web browser to decline cookies, however, some features of the Services may not work or may not work as designed. You can usually find these settings in the Options or Preferences menu of your browser. You can also learn more at www.allaboutcookies.org.Opting Out of Targeted Advertising. Many of the third-party advertisers that use tracking or targeting tools in connection with our Services either directly, or are members of programs that offer you additional choices regarding the collection and use of your information. You can learn more about the options available to limit these participating third parties’ collection and use of your information by visiting their websites, including programs operated by the National Advertising Initiative (NAI) and the Digital Advertising Alliance (DAA). Users of our mobile apps may opt out of receiving targeted advertising through participating members of these programs by installing the AppChoices mobile app and selecting their preferences.Blocking Advertising ID Use in Mobile Settings. Your mobile device settings may provide functionality to limit the use of the advertising ID associated with your mobile device for interest-based advertising purposes. You can learn more about how to change these settings for your device through your mobile operating system provider.Social Media Settings. If you interact with any HelmX Aesthetic Advisors page or account on a social media platform, you may be able to limit the information that we may obtain from the social media platform by controlling your settings for that platform. If you withdraw our ability to access certain information from a social media platform, that choice will not apply to information that we have already received from that platform.Privacy Plug-ins or Browsers. You can block our websites from setting cookies used for interest-based ads by using a browser with privacy features or installing browser plugins that block third-party cookies and trackers.Do Not Track. “Do Not Track” is a privacy preference that users can set in certain web browsers. When enabled, the browser sends a signal requesting that websites not track the user. HelmX Aesthetic Advisors currently does not respond to Do Not Track signals or similar mechanisms.SMS Communications & Mobile Information Policy.
By providing your mobile phone number to HelmX, LLC or HelmX Aesthetic Advisors through our website, forms, booking systems, events, or other communication channels, you consent to receive text messages from us related to your inquiry, services, account, or business relationship.
SMS messages may include:
• Appointment confirmations and reminders
• Service-related notifications
• Account updates
• Follow-up communications
• Event or workshop reminders
• Occasional promotional or marketing messages (if separately consented to)Message frequency may vary depending on your engagement with our services.
Consent to receive SMS messages is not a condition of purchase. Standard message and data rates may apply based on your mobile carrier plan.
Opt-In Process
You may opt in to receive SMS communications by:
• Submitting a website form that includes an SMS consent checkbox
• Booking an appointment and providing your mobile number with consent
• Texting a designated keyword to our business number
• Signing up through an event registration or downloadable resource form that includes SMS disclosureOpt-Out Instructions
You may opt out of SMS communications at any time by replying STOP to any message you receive from us. After you send STOP, you will receive a confirmation message and will no longer receive SMS messages unless you opt in again.
For assistance, reply HELP or contact us directly at:
info@helmx.io
(984) 319-5726Mobile Information Sharing Statement
We respect your privacy. Your mobile phone number and SMS consent data will never be sold, rented, or shared with third parties for marketing purposes.
Mobile information will not be shared with third parties or affiliates for their marketing or promotional use.
We may share mobile information only with service providers that assist us in delivering SMS communications (such as messaging platforms), and solely for the purpose of operating our business communications. These providers are contractually required to protect your information.
G. Third Party Sites, Services, and Applications The Services provided by HelmX Aesthetic Advisors may contain links to other websites, mobile applications, and online services operated by third parties, and other websites, mobile applications, and online services operated by third parties may contain links to our Services. These links are not an endorsement of, or representation that we are affiliated with, any third party. We do not control third-party websites, mobile applications, or online services, and we are not responsible for their actions or their privacy practices. We encourage you to review the privacy policies of any third-party websites, mobile applications, or services you use.We rely on third parties to provide many features of our Services using data about your use of our Services and other websites. These third parties may use cookies, web beacons, SDKs, or similar technologies to collect and process personal information for purposes such as analytics, personalization, advertising delivery, and reporting. Information collected by third parties is governed by their own privacy policies, which we do not control.H. U.S. State Privacy Rights Depending on your state of residence, you may have certain rights regarding your personal information, subject to applicable law. These rights may include the right to:• Request information about the categories of personal information we collect, the purposes for which we use it, and the categories of third parties with whom we share it • Request access to the personal information we have collected about you • Request deletion of certain personal information, subject to legal exceptions • Opt out of certain types of data sharing or targeted advertising where applicable • Be free from discrimination for exercising your privacy rightsHelmX Aesthetic Advisors does not sell personal information as that term is commonly defined under U.S. privacy laws.To exercise your privacy rights, please contact us at legal@helmx.io. We may need to verify your identity before fulfilling your request, and certain requests may be limited or denied as permitted by law.I. Information for Non-U.S. Residents HelmX Aesthetic Advisors may transmit and process your information in countries other than your country of residence, including the United States, where privacy laws may differ. Where required, we rely on appropriate safeguards, such as contractual protections, to protect your information. By submitting your personal information to us, you consent to the transfer, storage, and processing of your information in jurisdictions outside your country of residence.If you are located in a region with specific data protection laws (such as the European Union), you may have additional rights under applicable law. To inquire about these rights or our data transfer practices, contact legal@helmx.io.J. Children’s Privacy Our Services are not directed to or intended for children under the age of 13. We do not knowingly collect personal information from children under 13 without verifiable parental consent, in compliance with applicable law. If we become aware that we have inadvertently collected personal information from a child under 13, we will delete such information. If you believe this has occurred, please contact us at legal@helmx.io.K. Data Security We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from loss, theft, misuse, unauthorized access, disclosure, alteration, and destruction. Where applicable, HelmX Aesthetic Advisors supports HIPAA-aligned workflows and enters into Business Associate Agreements (BAAs) with covered entities when required. Safeguards may include access controls, encryption, authentication protocols, monitoring, and staff training.No security system is completely secure, and we cannot guarantee the absolute security of your information. In the event of a suspected data breach, we will notify affected parties and authorities as required by law.L. Data Retention We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. We may retain information to comply with legal obligations, resolve disputes, and enforce agreements. Aggregated or de-identified information may be retained indefinitely.M. Contact Us If you have any questions about this Privacy Policy or our privacy practices, please contact us at:Email: legal@helmx.ioMail:HelmX Aesthetic Advisors Attn: Privacy Policy 1105 Tryon Village Drive, STE 303, PMB #127 Cary, NC 27518

